Vutter! launches vegan 'pig's ears'

Vutter! bringt vegane Schweineohren auf den Markt

Now new from Vutter!: Vegan pig ears.

Riepe, July 1, 2026

A new take on a classic chew snack for dogs: With its vegan pig ears, Vutter! is expanding its range to include a plant-based alternative for all four-legged friends who enjoy extended chewing and gnawing and want to avoid animal ingredients.

It's not just office dog Lotta from the Vutter! team who is excited about the new product: pig ears have been among the most popular chew items for dogs for years, because a good chewing activity is simply part of everyday life for many dogs. Whether for occupation, as a reward, or simply for a quick gnawing treat: chew snacks are rightly very popular with many four-legged friends.

This is exactly where Vutter! comes in with its latest product development: With the vegan pig ears, Vutter! takes a popular classic and reinterprets it in a plant-based way. The brand wants to create a vegan alternative to classic chew snacks and offer dog owners another opportunity to provide their four-legged friends with the perfect chew fun without animal components.

"With our products, we want to show that plant-based alternatives don't have to mean giving up familiar or popular things. We are therefore particularly pleased to be able to expand our range with vegan pig ears," explains Charlotte from the Vutter! team.

With this range expansion, Vutter! is further expanding its offering of plant-based products for dogs. The range already includes various complete wet and dry food varieties as well as delicious snacks.

The new vegan pig ears will be available from Wednesday, July 1st, in the Vutter! online shop.


Press contact

For press inquiries, please contact Rieke Bruns from the Vutter! team.

Email: rieke.bruns@greenplantpetfood.de